SEO Marketing Hero

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About Course

Search is the best way to find highly targeted customers without spending money day after day.

Dominate search, and you will have an endless supply of free leads and customers and yes, it’s not as hard as it seems.

This SEO Marketing Hero course starts from the absolute basics without any assumptions, and leads you step by step into true expertise. Each chapter builds upon the former, introduces new concepts while strengthening old ones.

This training can also be used as a reference. You can learn what you feel you still need to know, and solidify your SEO concepts.

With over 70 lessons, this is the most comprehensive SEO marketing course you’ve seen and it will teach you everything that you need to know about SEO today.

Taught by real world experts and marketers, this course gives you the real, on-the-street principles that you can apply immediately and see results.

Get started on a wonderful journey of Internet marketing and SEO success today. Join this course!

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What Will You Learn?

  • How to rank pages on Google
  • How to get more organic traffic
  • Understanding of SEO and its use
  • How digital marketing works

Course Curriculum

Introduction

  • Introduction
    00:55

The Basics

  • The Basics
    00:34
  • What is a search engine?
    01:27
  • How does search work?
    02:21
  • What is SEO?
    02:03
  • Why is SEO important?
    02:50
  • How much traffic each page and rank gets?
    01:56

The Three Pillars of Ranking

  • The three pillars of ranking
    01:09
  • Relevance
    03:24
  • Trust
    02:54
  • Quality
    02:41

The Google Updates

  • Google Penguin Update
    04:09
  • Google Panda Update
    04:00
  • Google Hummingbird Update
    02:01
  • Google Pigeon Update
    02:07
  • Google Rankbrain Update
    03:11
  • One strategy to deal with all updates
    02:53

Keyword Research

  • What are keywords and how to research them
    02:53
  • Obtaining a huge list of keywords
    02:14
  • Identifying Keywords That’ll Get You Traffic
    02:57
  • High Competition vs Low Competition
    03:00
  • Keyword Targeting A Shot In The Dark
    02:19
  • Progressive SEO Strategy
    02:55

On Page SEO Factors

  • What is Mobile Compatibility
    02:14
  • What Robots txt Does for Your Search Ranking
    02:07
  • How to Create and Submit a Sitemap Correctlyt
    02:09
  • Why HTTPS is So Important for Search
    01:52
  • Outbound Links
    01:14
  • Valid HTML
    01:11
  • Site Performance and Ranking
    02:07
  • Semantic HTML
    01:25

Link Building & Why It’s Important

  • What is Link building?
    02:19
  • Why will link building never go away
    01:25
  • How to Build Links That Benefit You
    01:25

Social Media and SEO

  • How Social Media Affects SEO?
    02:25
  • How Facebook Affects SEO?
    02:01
  • How Twitter Affects SEO?
    01:57
  • How Pinterest works with SEO?
    02:32

Using Google Analytics For SEO

  • Introducing Google Analytics
    01:22
  • Why Use Google Analytics?
    01:47
  • Analyzing Keywords in Analytics
    03:19
  • Demographs and Other Data
    02:13
  • Other Analytics Tools
    02:46

Designing The Content For SEO

  • How Much Content You Should Have On Page?
    02:47
  • How Many Types Of Content to Target?
    02:37
  • Using Analytics To Design Better Content
    02:10
  • Why Consistency Will Win Over Everything Else?
    02:11
  • How to Curate Content and Win?
    02:10
  • How to Get Content Ideas
    02:14

Fixing SEO Issues

  • Site Not Listed In Google
    02:33
  • Rankings Dropping Fast
    02:32
  • Site Penalized By Penguin
    01:54

Local SEO Targeting

  • What is Local SEO?
    01:20
  • Targeting Local SEO Keywords
    02:13
  • Getting Citations
    03:15

Search Metadata

  • What Is Extra Metadata
    02:41
  • Microformats, Rich Snippets & Schema
    03:11

SEO Death

  • Seo Death – Part 1
    05:28
  • Seo Death – Part 2
    04:26

SEO Professionally

  • Why SEO Will Never Go Out Of Fashion
    02:46
  • Hiring The Right SEO Agencies
    03:33

Glossary

  • What They Mean
    05:57